Why Us

We create B2B content and custom content marketing plans for our clients that generate good quality leads and nurture leads through the different stages of the B2B buying cycle. We do our research before suggesting solutions or writing web content. We take the trouble to get to know your products and market.

As your content marketing partners, we will complement your efforts, because we understand the challenges before a CEO / CMO and Marketing team in fulfilling their objectives. We leave no stone unturned to help you reach your objectives.

We care about our client’s brand and undertake to build it. We are mindful of the short term and long term impact of our actions on your target segments and audiences. Our actions are responsible actions.

• Our content is original and creative, researched, brand conscious, SEO friendly, social - thus getting inbound traffic to your website and leads.
• We take care to address the content needs of your varied B2B audiences at different stages of the buying cycle.
• Our content is high in quality – we ensure it meets client goals, communicates effectively; is original and error-free.
• We use the appropriate content format of (text, blog, images, infographic, presentations, video) for different messages / audiences to communicate effectively.
• To reach distinct audiences/ market segments, we recommend and employ various channels.
• Mantran acts as an extension of your team to deliver content and provide the skills and tools you may not have in-house.
• While planning your content strategy or writing content we think of the overall performance of your website in terms of brand, traffic, engagement, conversion, lead generation, customer acquisition, technical performance, and usability.
• Our aim is to make marketing efforts on website and channels deliver measurable results such as traffic, page views, staytime, inquiries or leads and engagement.