Quality

Quality in content – relevant, complete, well-written and process-driven!
Meeting your objectives!

We ensure quality by following best practices and processes. Good quality content is not just about spelling and grammar, but also about quality in research, addressing your target audiences appropriately, building your brand, ensuring you generate interest and get leads.

Our quality policy has three elements:

  • Competent people
  • Tried and tested processes
  • Comprehensive Checklists

 

Items in our Content Quality Checklist:

  • Is it relevant to your audience?
  • Does it answer their questions?
  • Is it original?
  • Is it competitively positioned?
  • Clarity – easy to understand?
  • Is it engaging?
  • The correct length – not too long but not missing important content either?

 

  • Correct grammar and spelling?
  • Has good formatting and page layout?
  • Attention grabbing Headlines and appropriate sub headings?
  • Contains supporting/explanatory images, graphics, or videos?
  • Includes Search phrases/keywords?
  • Tags and links?

Content Creation and Review Process

Content Creation and Review Process

Content Creation and Review Process

Testimonials

FROM OUR BLOG

Using Content Marketing to Build Your Brand

Using Content Marketing to Build Your Brand

Influencing buying decisions and cultivating brand loyalty are goals for every business. Consistent brand messaging and using the right mix of content marketing can help tremendously...

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How to Increase Website Conversion Rate Organically for B2B Businesses?

How to Increase Website Conversion Rate Organically for B2B Businesses?

Make your website a lead generation machine without a big budget. Optimize website content, design and more to covert your organic traffic into higher revenue generating leads...

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