Selecting the right B2B Video Content
A B2B company needs to select the right video content to engage with its audiences and see success in its video marketing. Let's take a quick look at different video types Digital Marketing Managers could think of commissioning.
Text Testimonials Work, but Video Testimonials Work Better
Video customer testimonials are a great way for B2B companies to advance their business as they are endorsements of a company’s products and services that create trust. We may also add that a video testimonial goes a long way in reaching your prospects. It may be difficult to get your clients to talk to each
The Rise of Video in B2B Content Marketing
What do you prefer – a thousand word article explaining what the brand is all about or a short video doing the same job? The answer is obvious. It’s not just you. Let’s accept it. It’s only natural to choose visual content over a long text. No guilt there. The online market space is crowded